There’s got to be a better way to do this, that’s what I’m saying. Online advertising (in these instances) is effectively just relying on the SAME idea for “advertising on the internet” that was developed more than 10 years ago. An ad box that no one wants or looks at is a box that no one wants or looks at, whether it’s 30px x 30px or 9000px by 20000px.
I’m saying, instead of these online advertising czars thinking “how should we change these ‘ad boxes’”, perhaps everyone might be better served by thinking in terms of “let’s start from scratch and determine what, exactly, does ‘advertising’ mean in light of today’s society, technology, and market?” and working on something NEW from there.
Just because it works in print (“slap an ad next to that editorial!”) doesn’t mean it’s the best way to do it online. And just because something is measurable (“look, your ad got 5,600,987 impressions with 20 clickthrus!”) doesn’t mean it’s GOOD or EFFECTIVE. All it means is it’s “measurable.”
Text // Wednesday July 01, 2009
This post was reblogged from Ryan Catbird's Tumblr.
Text // Monday June 29, 2009
Quote // Sunday June 28, 2009
This post was reblogged from Trapped in Time.
Link // Friday June 26, 2009
Link // Wednesday June 24, 2009
Facebook Movie: Michael Cera and Shia LaBeouf Sought to Star?
Ha.
Ha.
Hahahahahahahaahhaahahahahaahahaha.
Photo // Tuesday June 23, 2009
Link // Tuesday June 23, 2009
This post was reblogged from HIPSTER RUNOFF.
Quote // Tuesday June 23, 2009
Yes, that is what it sounds like when two people who are getting divorced announce it to the public because they have a reality show and their divorce requires announcements. Obviously, this is sad news for the children, but those children were already ruined. The number of terrible decisions that have been made in regards to their well-being is a very high number. The Gosselins should have a bad decisions jar and every time they make a bad decision in regards to their children they put a quarter in the jar and at the end of the year they buy a chain of pizza restaurants.
But, so, are we done now? Because it seems to me that America’s fascination with these guys was in the unraveling of their relationship. Well, good work everyone, it’s unraveled. Let us move on to something else now. Surely there is some borderline-whore on VH1 who needs to find a fellow narcissist to pretend to want to be in a psychologically abusive relationship with. Or finding out, as a country, what happened to Alicia Silverstone. You know, stuff that matters!
” So, Is America Done With Jon & Kate Now? Please? - Reality TV - VideogumThis post was reblogged from COOLER THAN THAT.
Photo // Sunday June 21, 2009
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